Pink Lemon Media LLC (“we”, “us”), the publishers of Veg Easy (“the App”) value your privacy. The personal data you provide through this app will be held and used by us in accordance with this privacy policy (“the Privacy Policy”).
For the purposes of the California Consumer Privacy Act (CCPA), the California Privacy Rights Act (CPRA), the Federal Trade Commission Act (FTC Act), the Children’s Online Privacy Protection Act (COPPA), and the Health Insurance Portability and Accountability Act (HIPAA) in the U.S., as well as similar state laws like the Virginia Consumer Data Protection Act (VCDPA) and the Colorado Privacy Act (CPA), and for the purposes of the Personal Information Protection and Electronic Documents Act (PIPEDA) in Canada, along with provincial laws such as the Personal Information Protection Act (PIPA) in Alberta and British Columbia, and Quebec’s Act Respecting the Protection of Personal Information in the Private Sector, and for the purposes of the General Data Protection Regulation (GDPR) in Europe, we are the controller of the personal data you provide. Under these U.S., Canadian, and European privacy laws, we have a legal duty to tell you about how we process the personal data we collect from you and to give it suitable protection.
1. Information We Collect
We may collect personal data from you through a variety of means, as described below:
| TYPE OF PERSONAL DATA | TYPE OF PERSONAL DATA | OPTIONAL/REQUIRED |
|---|---|---|
| Full name | Directly from you | Required |
| Password | Directly from you | Required |
| Email address | Directly from you | Required |
| Payment related information | Third party systems | Optional |
| Meal plan preferences | Directly from you | Optional |
| Dietary requirements, including allergens | Directly from you | Optional |
| Health data | Directly from you | Optional |
| Location | Third party systems | Required |
| IP address | Third party systems | Required |
| Device model and operating system | Third party systems | Required |
| Device ID | Third party systems | Required |
| Opinions | Third party systems | Optional |
If you decide not to give us your personal data when requested, we may not be able to provide you with the service you require.
2. Usage Data
Usage Data is collected automatically when using the App. It may include information such as your Device’s Internet Protocol address (e.g., IP address), browser type, browser version, the pages of our Service that you visit, the time and date of your visit, the time spent on those pages, unique device identifiers, and other diagnostic data.
When you access the Service through a mobile device, we may collect certain information automatically, including, but not limited to, the type of mobile device you use, your mobile device unique ID, the IP address of your mobile device, your mobile operating system, the type of mobile Internet browser you use, unique device identifiers, and other diagnostic data.
3. How We Use Your Personal Information
We may use your personal data for the following purposes:
- To set-up, administer and manage your account with us.
- To guide you to meals that match your stated preferences, dietary requirements, and/or goals such as losing weight, becoming stronger or managing healthier choices.
- To administer your orders.
- To complete security checks.
- To take payment from you.
- To monitor compliance with our terms and conditions of use of this app, to enforce our rights and to protect the safety of others, including investigating and if necessary removing any content about which we receive a complaint.
- To allow you to participate in interactive features of our services.
- To notify you about changes to our service.
- To administer and protect our business and this app including troubleshooting, data analysis and system testing.
An important part of the service we provide to you is our ability to recommend meal plans that suit you. We may use information you provide to us about your health and dietary requirements, or the preferences you show through the use of the app to recommend meal plans that match these requirements. These suggestions are aimed at helping you choose appropriate meal plans. The information that is collected to generate meal plans suggestions is not used for any other purposes.
4. How We Share Your Personal Data
We use other businesses to provide certain services to us, or to you on our behalf, such as the processing of credit card payments and the administration of the meal planning function of the app. These service providers will have access to your personal data, but only to the extent necessary to provide their services. We do not permit these service providers to make any use of any personal data they process except to provide their services, and they will not contact you unless we give them express permission to do so for the purposes of providing the services.
If you have given your consent to such sharing as part of the registration process or subsequently, we will share your personal data with the applicable group companies and/or third parties and (unless you give them further consent) they can only use it to send you the information that you have requested. Their use of your personal data will be otherwise subject to their own privacy policies. We are not responsible for the privacy policies or practices of any third party.
5. Retention and Deletion of Your Personal Data
We will not keep your personal data for any longer than required for the purposes for which it is collected, unless there is a legal obligation on us to keep it for a longer period.
When it is no longer required your personal data will be deleted.
You have the right to delete or request deletion of your personal data. You can delete or update your information by contacting us.
6. Links to Other Websites
The App may contain links to third-party sites such as VeganRunnerEats.com (our sister website), Amazon.com, and YouTube.com.
Please refer to VeganRunnerEats.com’s privacy policy, Amazon.com’s privacy policy, and YouTube.com’s privacy policy for further information.
7. Affiliate Program Participation
The App may engage in affiliate marketing, which is done by embedding tracking links into the App. If you click on a link for an affiliate partnership, a cookie will be placed on your browser to track any sales for purposes of commissions.
Pink Lemon Media LLC is a participant in the Amazon Services LLC Associates Program. This affiliate advertising program is designed to provide a means for digital businesses to earn advertising fees by advertising and links to Amazon.com. As part of this affiliate program, the App will post customized links, provided by Amazon to track the referrals to their website. Their affiliate program utilizes cookies to track visits for the purposes of assigning commission on these sales.
Please refer to Amazon.com’s privacy policy for further information.
8. Children’s Privacy
We do not currently knowingly collect any personal data from children under the age of 13. The guidance and involvement of parents and guardians is essential to help ensure that children have a safe and rewarding online experience.
We encourage you to visit https://www.google.com/safetycenter/ and the GetNetWise website to learn more about parental control tools.
9. Security
We take all reasonable steps to help prevent the loss or corruption of, or unauthorised access to, the information that you provide to us. Nonetheless, the transmission of data via the internet is not completely secure. We therefore cannot guarantee the security of the information you transmit to our app in the course of transmission. Any transmission of your information is therefore done at your own risk.
10. Notification of Changes
We reserve the right to change or update this Privacy Policy at any time. Any changes will be effective as soon as they are published on this page. We will endeavor to notify you of any significant changes, such as those required by a change in the law. In any event, please review this Privacy Policy from time to time to make sure you’re aware of our current practices. Continued use of this app following the posting of changes will amount to acceptance of the revised Privacy Policy.
11. Contact Information
At any time, please contact us at hello@veganrunnereats.com for questions related to this Privacy Policy.
Last updated on November 12, 2024.
